The Supply Chain of Chemical Suppliers

The Supply Chain of Chemical Suppliers
The Supply Chain of Chemical Suppliers

An important link in the supply chain, customer experience, provides a huge opportunity for improvement to chemical suppliers. In the past, effective use of R & D and production assets rather than market and customer oriented had been the most incredible success engine in the chemical industry.

However, today, a positive customer experience raises expectations for customer service in more customer-centric industries and online retail, such as industrial services. Therefore, all aspects of customer interaction-from easier access to product and product information to providing order status updates-are a good basis for increased differentiation and customer retention. Perhaps most importantly, the introduction of innovative digitally supported business models and services (many of these services, such as freight tracking, have become standards in other industries) can dramatically change so called customer experience.

Excellent supply chains are important in both commodity and specialty chemicals businesses, although for different reasons. Cost-effective supply chains help maintain market share by maintaining low cost, while strong customer service and short delivery times support the growth of professional business. Companies looking to improve supply chain performance need to understand the properties of a truly excellent chemical supply chain. These attributes are related not only to daily performance, but also to culture and leadership. Well-elaborated supply chain culture and leadership can boost the consistency of strategic direction, objectives and performance plans for all functions of the company. In addition, leaders in the supply chain of chemical products are forward-looking, enable them to focus on continuous improvements. Because they understand the dynamics of the supply chain, they can build a team with the skills and knowledge to drive the supply chain forward.

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