How this Bangalore-based start-up is all set to disrupt the online gifting industry in India
Incorporated in 2018, FRINZA is a rapidly growing online gifting organization that is ready to introduce the world’s first Artificial Intelligence (AI) and Machine Learning (ML) powered annual-recurring-subscription model based, one-stop gifting solution.
Consisting of a world class team of gift experts, the company works with a simple vision – to fetch a warm smile on their customers’ faces and a twinkle of delight in their eyes with every gift they deliver.
The user making a purchase through their website or app simply needs to select an annual recurring package depending on their budget and then enter the information pertaining to the person they are buying a gift for, in terms of age, gender, interests, profession, personality, occasion, need of recipient and their relationship. That’s all. FRINZA’s smart technology will then automatically select the perfect ‘personality-occasion-relation specific gift ’for the user, thereby saving them from the pain of spending hours on selecting the perfect gift as well as help them in making their loved ones feel special.
“In this fast paced world where everyone is busy on their own and machines have become more intelligent, when you remember someone on their special occasion, it does make them feel good and brings a smile to their face”, remarks Praveen Singh Rajput, Founder and CEO of FRINZA.
The first of its kind gifting platform offers its users a plethora of gifting options & splendid assortments, ranging from luscious cakes, cherry-picked flowers, scrumptious chocolates, handicrafts, tender plants, gift cards and a wide array of personalised products, along with rendering the option of same day delivery. In addition, the company is also looking forward to add 25+ major gift categories, 1500+ sub categories, more than 10000+ child categories and nearly 5L+ products by the end of the year 2021.
Praveen has a vision of making FRINZA synonymous for gifting and a mission to make gifting subscription as easy, widespread and familiar as milk and newspaper subscriptions. As a part of its grand vision, the company has also decided to make its annual subscription completely free for the first year.